Learn how to create and implement effective yet flexible communications strategies for uncertain times in this educational webinar series.

Technological disruption and political uncertainty wreak havoc on impactful communications strategies. To say communications leaders currently work in a complicated landscape is an understatement. Increasing democratic uncertainty has organizations and teams on edge. Plus, the firehose of AI-generated content undermines campaign effectiveness and sows disinformation. 

If you have specific marketing or advocacy benchmarks to reach, this political and technological disruption adversely impacts your organization’s ability to remain viable. Navigating Chaos: Communications Strategies for Uncertain Times is a five-part webinar series to help responsible communications leaders and their stakeholders connect and thrive during disruptive, unpredictable events.

If you need to create a meaningful plan of action that drives impactful marketing or advocacy efforts throughout 2025, this series can help. Seasoned experts will share lessons learned from effectively balancing growth and impact during times of chaos.

The practical ideas and insights shared in this series will help you lead your organization through uncertain times. Learn more about each session in the individual webinar descriptions below.

Webinar One: Foundations of Impactful Storytelling

WHEN: Thursday, January 30, 2025; 11:00 AM Central Time

Neuroscience has proven that strong storytelling is a must-have communications tool. During this webinar, we’ll cover some key foundational storytelling techniques you can use to build relationships and inspire action. We’ll also tie these techniques to proven strategies for impactful communications. 

You will learn:

• Why good storytelling is essential for an effective communications strategy.
• Science-based storytelling techniques that inspire action.
• How to use these techniques in your own communications or marketing efforts.

Plus, you’ll get free resources, like worksheets and checklists, to improve the stories you tell.

About Our Guest Speaker

Jill Pollack’s (she/her) life’s work has been giving voice to as many stories as possible. As Chief Story Wrangler at StoryStudio Chicago, which she started in 2003, Jill helps people find and sculpt their stories, and build their creative confidence and skills as storytellers.

Webinar Two: Resilient Communications Strategies

WHEN: Thursday, February 13, 2025; 12:00 PM Central Time

When external factors disrupt our best laid communications plans, chaos might not be far behind. During this webinar, we’ll explore how to craft inclusive, accessible, and more sustainable communications strategies that are resilient enough to withstand disruption yet effective enough to ensure your marketing or advocacy efforts reach their targets. 

Attendees will learn:

• How to nurture abundance and a growth mindset during times of chaos and scarcity.
• How to co-create an effective message architecture to drive successful communications.
• Tactics for an impactful content strategy in the age of ‘enshittification’.

We’ll also share strategy resources to use in your own communications and provide plenty of time to answer your questions.

About Our Guest Speaker

Bridget Hayman (she/her) is Communications Director at Access Living, a leader in disability rights advocacy. While heading end-to-end communications and media relations for the organization, Bridget also leads Access Living’s consulting and training services, integrating disability inclusion best practices into the diversity efforts of companies, nonprofits and foundations.

Webinar Three: Coalition- & Community-Building

WHEN: Tuesday, March 11, 2025; 12:00 PM Central Time

Communities and coalitions grounded in shared values can create collective impact. However, in times of chaos, it’s easy for these efforts to go off the rails. In this conversation, we’ll discuss how coalition- and community-building creates opportunities to go further together and how collaboration, co-creation, and resilience strategies can help you maintain consistency over time. 

You will learn:

• The value of collaboration, co-creation, and facilitation in designing effective strategies.
• The role of scale, reciprocity, and personal investment in community-building.   
• How to tie coalition- and community-building efforts with impactful content and communications strategies.

We’ll also share tools and resources to help with your own community- and coalition-building.

About Our Guest Speaker

Kellen (Kel) Moody (they/them) is a community cultivator and placemaker. As founder of Alluvium Gatherings, they create and uplift movements through the design, planning, and implementation of gatherings. They have a passion for convening communities and leading teams to create meaningful experiences.

Webinar Four: Organizational Agility, Innovation, & Inclusion

Organizations that innovate and embrace agility can better navigate—or even thrive in—chaotic times. In this conversation, we will cover how to operationalize agility, embrace innovation techniques, and use data to understand when to pivot. 

Attendees will learn:

• How agility and innovation practices create better organizations and how to incorporate these practices into your organization.
• Methods to nurture team confidence and build capacity when dealing with uncertainty.
• Ways to merge these practices with impactful communications strategies. 

We’ll also share agility and innovation resources that you can use in your organization.

About Our Guest Speaker

Jennifer founded Abundance Leadership Consulting (ALC) to facilitate connections and to break down systems hampering social impact. ALC helps organizations and teams not just perform better, but to see themselves as part of a larger community ecosystem.

Webinar Five: Community Collaboration

Finally, the last webinar in the series focuses on collaboration. It’s an opportunity to connect with other communications professionals to address the biggest challenges we face.

Attendees will break into facilitated breakout rooms based on series themes to network, solve problems, and share solutions. We’ll also share a communications toolkit based on themes covered in this series.

Collaborating to Create Collective Impact

This webinar series is co-sponsored by Mightybytes and Buoy231 Consulting. We are excited to partner with this firm not only because its founder, Jennifer Caddick (she/her), has been such a great collaborative partner to Mightybytes for nearly a decade now, but also because of the deep communications experience she brings to every project.

As webinar host, Nicole Hunter (she/they) will facilitate these conversations and moderate Q&A. Learn more about Nicole and Tim (he/him) in their bios on this website.

We hope to see you at one, several, or all of these educational webinars. Can’t make it? Register anyway and we’ll send you a link to the recording. If you have any questions, please feel free to contact us.