Blog Author: Mightybytes

How do you know if the content you create has a measurable impact? In this post, we break the content performance measurement process into seven simple steps. Read More ›

Marketing metrics differ for every business and organization. Finding and measuring the right metrics puts you on track to create sustainable marketing campaigns that drive long-term success. Read More ›

Designing for mobile devices first can lead to more user-friendly—and energy efficient—digital products and services. In this post, we explore why mobile first is a potentially more sustainable design approach. Read More ›

The argument against using image carousels—those rotating content teasers that take center stage on so many homepages—is on the rise. In this post, we explore five image carousel alternatives you might want to use on your website. Read More ›

Learn how Ecograder's website sustainability scoring system works, with tips on how to improve your website's performance, efficiency, and environmental impact. Read More ›

In the next post in our Sustainable Web Design series, we look at ways to optimize images for better performance and increased sustainability, within responsive design. Read More ›

Web fonts have expanded the designer’s palette and often provide a richer experience for users—but how can we make them more sustainable? Read More ›

Discover how card sorting—a user experience (UX) design exercise that engages real users—can inform a website's information architecture and help people more quickly find the content they need. Read More ›

In this post, learn how keyword optimization can improve SEO, increase your content's 'findability', and reduce energy use and digital emissions. Read More ›

Make your content more usable, findable, and sustainable by incorporating page redirects and helpful error messages into your website governance strategy. This is a straightforward SEO best practice that can also improve website sustainability and make site users happier. Read More ›