How to Create a Content Governance Plan
In this post, we discuss how to successfully create—and implement—a content governance plan that helps you build capacity and sets your organization up for long-term success.
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We’re Declaring a Climate Emergency
Mightybytes has joined hundreds of other companies and thousands of jurisdictions around the world in declaring a climate emergency. We’re committing to net zero emissions as quickly as possible. You should join us. Seriously, you should.
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Our Problem-Framing Template (Free Download)
Problem framing can help project stakeholders get on board with precisely which problem you aim to solve, why, and for whom. In this post, we break down the problem framing process Mightybytes uses to help our clients identify the right problems and start down the road to solving them.
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Five Steps to Creating Better Calls-to-Action
A good Call-to-Action (CTA) is a powerful way to turn website leads into potential customers. In this post, we discuss five ways to craft winning CTAs and improve your website's conversion rates.
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How to Create a Content Calendar You’ll Actually Use
Content calendars can help you plan blog content, but things fall apart when too much planning makes calendars unusable under real-world constraints. Here's how to set up an easy-to-use content calendar that helps you organize new content ideas, schedule posts, and track success metrics.
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How to Create a Sustainable Content Strategy
From stakeholder research to data, analytics, and impact measurement, many components go into creating a sustainable content strategy. In this post, we'll help you cut through the noise to create a plan that produces great results over time while helping you build capacity and minimize adverse impacts.
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12 Website Governance Tips for Better Content Marketing
In this post, we cover 12 tips for planning and executing a good website governance strategy that helps you consistently meet business and marketing goals over time and across teams.
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How do I Create an SEO Keyword Strategy that Works?
In this post we cover how to create a viable keyword strategy with the right search terms based on your business goals. This can be used to inform an effective content strategy.
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5 Ways to Improve Your Digital Strategy
Managing your digital strategy doesn’t have to be a cat-herding experience. Here are several tips—pulled from a digital marketing event at Mightybytes—for staying on top of your goals.
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How to Create More Inclusive User Personas
Marketing and user personas are helpful research tools, but they’re not perfect. In this post, we explore where personas shine, why they sometimes fail, and ways to use them more inclusively and effectively without blowing your budget.
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