Blog Category: Data and Analytics

Your organization’s data and analytics can help you make powerful business decisions that propel your organization forward toward its goals. Data-informed decision-making is the cornerstone of our work at Mightybytes. It is how we help our clients meet their goals and find long-term success.

We cover this topic to help people improve their relationships with data and create healthy practices around which metrics to measure, how often, and why. Whether it’s a post about how to properly configure Google Analytics, tactics for improving conversion rates, or how data drives successful digital marketing, we hope you find these posts useful and informative.

05.16.2024

Sustainable Data Governance for Marketers

Posted by Tim Frick in Business Strategy, Data and Analytics tagged with Corporate Digital Responsibility, Governance

Data governance Venn Diagram illustration

How can good data governance help you better manage your organization’s marketing metrics? Learn how to prioritize responsible data practices, enhance digital sustainability, and drive continuous learning and improvement with this ten-point data governance plan. Read More ›

03.05.2024

Informed Consent in Your Digital Marketing

Posted by Tim Frick in Data and Analytics, Privacy and Security, UX Design tagged with Corporate Digital Responsibility

Graphic showing informed consent fields on a web form.

In this post, we explore why informed consent is so critical to addressing personal privacy. We also cover how to use it to drive more responsible marketing practices. Read More ›

06.07.2023

How Crawl Optimization Improves Website Sustainability

Posted by Nicole Hunter in Data and Analytics, SEO and SEM Strategy, Sustainability tagged with Security

Graphic illustration showing various network nodes with the words 'Crawl Optimization'

In this post, we explore how crawl optimization impacts website sustainability and performance. We also touch on various tools and resources to address this issue. Read More ›

10.12.2022

What is Your Data Disposal Strategy?

Posted by Nicole Hunter in Data and Analytics, Sustainability tagged with Corporate Digital Responsibility

In this post, we discuss the benefits and potential pitfalls of your organization’s data disposal practices. Read More ›

11.15.2021

Why You Should Use Structured Data

Posted by Nicole Hunter in Data and Analytics, SEO and SEM Strategy

graphic illustration of a baker holding a wedding cake

In this post, we cover how structured data can improve search engine performance, increase clickthrough rates, and provide more relevant information to target users. Read on to learn more. Read More ›

11.03.2021

How to Design a Sustainable Data Strategy

Posted by Tim Frick in Data and Analytics, Privacy and Security, Sustainability tagged with Corporate Digital Responsibility, Org Design

In this guide, we walk you through nine essential steps to designing a sustainable data strategy for your organization. Read More ›

10.25.2021

Seven Core CDR Principles

Posted by Tim Frick in Accessibility, Business Strategy, Data and Analytics, Privacy and Security, Sustainability tagged with Corporate Digital Responsibility, Sustainable Web Design

Here are seven core CDR principles that will help you incorporate more ethical and responsible digital practices within your organization. Read More ›

05.14.2020

Level Up with this Content Marketing Toolkit

Posted by Tim Frick in Content Strategy, Data and Analytics, Digital Marketing, SEO and SEM Strategy tagged with Storytelling

For this content marketing toolkit, we compiled some of our best content strategy, storytelling, SEO, governance, and analytics resources. We hope you find this collection useful for your next website or content marketing project. Read More ›

03.25.2020

Five Ways to Create Shared Value

Posted by Mightybytes in B Corporation, Business Strategy, Data and Analytics tagged with Org Design

In this post, we cover five ways that organizations across sectors can create shared value for their stakeholders—customers, community, workers, the environment, and so on. Read More ›

05.22.2019