How to Create More Inclusive User Personas
Marketing and user personas are helpful research tools, but they’re not perfect. In this post, we explore where personas shine, why they sometimes fail, and ways to use them more inclusively and effectively without blowing your budget.
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What is a Design System? (And Why You Might Need One)
A design system can help teams create scalable, efficient, flexible, and consistent digital solutions across a range of products and services. In this post, we cover what design systems are, how they work, and ways to employ them in organizations of varying sizes.
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How Many People With Disabilities Use My Website?
Want to know how many people with disabilities use your website? In this post, we’ll explore why that isn't as easy—or as ethical—as you might think.
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How to Prioritize Digital Accessibility and Sustainability
In this post, we explore the connection between sustainability and digital accessibility and outline how you can prioritize both, side-by-side, within your own organization.
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Measuring Our Impact: Mightybytes’ 2016 Benefit Report
As an Illinois Public Benefit Corporation, Mightybytes is required by state law to publish an annual report describing our benefit to society. Here's what that meant to us in 2016.
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Understanding Customer Journey Maps
Creating a customer journey map can help you design better products and services, build trust, and improve your relationships with customers or other stakeholders. Read on to find out how and download a free customer journey map template.
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Prioritizing Content Migration on Digital Projects
Content is critical to the success of any website redesign project, yet many organizations overlook the complexity of successfully managing content migration. Here's how to make sure the process runs smoothly.
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RFPs Are Not a Sustainable Business Practice
In this post, we explore how a Request for Proposal (RFP) can set up large, complex projects for failure. We also uncover why RFPs are not a sustainable business practice and share several alternative and more equitable approaches to finding a vendor for your next project.
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Green Patterns: Helping Users Make More Sustainable Choices
In this post, we will discuss options for creating digital products and services that serve the needs of both people and the planet without being disruptive or deceptive.
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Six Dark Patterns to Avoid On Your Website
Every business or organization wants to see increased conversion rates, but some go to extreme lengths. In this post, we explore how UX can be employed to deceive users and exploit their interactions with digital products.
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